Modern analysis of market opportunities
If there are few customers or a business has stalled, then it is time to conduct an analysis of market opportunities. It is also necessary because, sooner or later, the…

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How to find sources of profit
The main sources of profit change after the change in the economic level. We are currently moving from the fourth economic level to the fifth. Accordingly, very soon only businesses…

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Where to find customers for big sales
Where to find customers is a matter of concern to businessmen. They think about it on average 50 times a day. A businessman wakes up with the thought of where…

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Negotiation strategy

A little simplify the situation with strategies. We specify the tasks.The task of the negotiator No. 1: Hide all your points of need and find out the points of need of your opponent. All tricks are directed only to this.Additional axiom: if you are a seller, you are initially weak, because your main point of need is obvious – the conclusion of a contract. That is why your task is more difficult and interesting. The strength is the one with the money. We must become a strong point. And it is possible.Task Negotiator number 2: Give your opponent to win! Continue reading

“Will be dragged ashore and stunned with a stick”, or How to conclude a contract on their own terms

Denis Sidenko, business consultant, coach, talks about the art of negotiation, tactics, rules and techniques that will help the seller not to surrender under the pressure of the buyer; explains what is most important in negotiations, what is their basis and how to prepare for them with a specific example from personal work practice
Once at a negotiation training, a woman approached me and asked: “We produce cakes. Recently signed a contract with the network. They stayed with us at a discount of 44% with a minimum of 46%. I’m thinking: did we win the negotiations or lost? ”

This is a common question. People are often confident that a deal is a victory in negotiations. In fact, the victory is your deal conditions. Continue reading

Effective ways to promote business
Once your company was not there, but then it appeared and the promotion of the business began. Then, at the initial stage, when it was the hardest for you, no…

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Why is website important to your business?
Today we live in a world where none of us can imagine their lives without the Internet. Now you can advertise everything on the net. The Internet has long been…

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Successful marketing campaign
One of the ways to convey information to consumers of goods and services is outdoor advertising. A well-designed poster, a sign on the window, the highlight of the name of…

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