The most successful strategy for the development of small business is a bet on marketing. According to statistics, it is precisely those small enterprises that made a bet on him that feel and grow. The main problem of a small business is the lack of clients and marketing it solves better than others. It is for this reason that competent small business owners choose marketing.
Marketing is not only a “magic wand” at a time when a small business is in distress, but also a kind of “yeast”, which can significantly accelerate the growth of a small company. Continue reading
Effective business processes are the main condition for building an effective business that generates money, not problems. Build such business processes can only professionals who know one important secret. There are very few people who know him little, which is why there are very few companies that use high-quality business processes.
The secret is simple and consists in the fact that business is basically an idea. Continue reading
The prospects of small business are connected with the understanding of the fact that it occupies one of two niches in the economy. The first of these is the start of new business areas. The second niche is the help to the average, but more often big business. In our conditions, about 10-20% of small businesses work in the first niche. In the second niche – 80-90% of small businesses.
Small business perspectives in the 21st century Continue reading