There is one factor that significantly slows down trade, reduces sales by 10, and sometimes 100 times. It does not lie on the surface, so not everyone knows it and almost does not speak about it. This factor is self-marketing. This word is unknown to a wide circle of people; they are operated only by specialists who study this issue. The essence of self-marketing – the product sells itself.
The product itself creates demand for itself, the product itself creates a need for itself, the product itself creates value for itself, the product itself creates profit, no one helps it. Continue reading
Once your company was not there, but then it appeared and the promotion of the business began. Then, at the initial stage, when it was the hardest for you, no one except you knew about the company. We can say that for others it did not exist. She was just for you. It was difficult for you, you needed partners, customers, employees. But you did not have them, because nobody knew about you. Continue reading
The answer to the question is known. The main cause of the global crisis is marketing. In general, marketing is considered by few as a cause of the crisis, but it was he who caused it. How? Everything is very simple. In general, the crisis arose due to the fact that there was a lack of liquidity, in other words, the crisis arose due to a shortage of money. Among other things, this means that it is necessary to analyze a business strategy and modernize it for new conditions. Continue reading