How to become a real postindustrial?
It says a lot that the transition to a post-industrial economy has been launched. However,…

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How to properly and professionally make a commercial offer?
Sales managers quite often hear the phrase "Send us your offer, we will consider it…

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Effective ways to promote business
Once your company was not there, but then it appeared and the promotion of the…

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Marketing as the cause of the global crisis
The answer to the question is known. The main cause of the global crisis is…

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already in use

Self-marketing as a brake on trade

There is one factor that significantly slows down trade, reduces sales by 10, and sometimes 100 times. It does not lie on the surface, so not everyone knows it and almost does not speak about it. This factor is self-marketing. This word is unknown to a wide circle of people; they are operated only by specialists who study this issue. The essence of self-marketing – the product sells itself.
The product itself creates demand for itself, the product itself creates a need for itself, the product itself creates value for itself, the product itself creates profit, no one helps it. Continue reading

How to beat the competition and earn all

The options of how to beat the competition a lot. But most methods involve huge financial or reputational costs. There is only one way that is cheap enough and at the same time does not affect the reputation, because it looks fair and fair. It will allow you to bypass competitors and become a market leader. Being a leader is profitable, because the leader gets the most, the rest gets the rest.
The farther away from market leadership, the lower the earnings. Continue reading