The options of how to beat the competition a lot. But most methods involve huge financial or reputational costs. There is only one way that is cheap enough and at the same time does not affect the reputation, because it looks fair and fair. It will allow you to bypass competitors and become a market leader. Being a leader is profitable, because the leader gets the most, the rest gets the rest.
The farther away from market leadership, the lower the earnings. Continue reading
You can sell an idea only if you translate it into a project or in other words – a startup. So a potential buyer will be able to get a visual representation of it. If you propose a “bare idea”, then it is unlikely that anyone will be interested, if only because it is not clear how you can make money on it. It is also not clear what costs should be incurred and it is not clear whether someone needs this idea and the product that will be created on its base.
The project just allows to clarify these and other issues, to clothe everything in a symbolic and visual form. Continue reading